Trade Secrets

Patents are not the only way to protect what you do.  In fact - patents have at least two bit drawbacks:

  1. In the patent, you tell the world how to do what you do (which makes it
      easier for people to figure out how to work around your patent).

  2. Patents expire

Another option is - the trade secret.  Simply keep your "secret sauce" a secret.

There's a good overview of trade secrets at Wikipedia.

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